Mokota Mememe Unveils First Kangol Reward Collab: a Jacket, a T-Shirt and a Cushion
The three made-to-order items went on sale at 7 p.m. on Monday and can be ordered through Nov. 4.
.LIVE — Mokota Mememe of .LIVE presented a first collaboration with the fashion brand Kangol Reward on Monday, showing a flight jacket, a T-shirt and a cushion during an hour-long stream. The items went on sale at 7 p.m. the same day.
The jacket is an MA-1, in black, navy and olive drab. The T-shirt carries embroidery, and the cushion comes in five colors: black, ivory, dark brown, beige and mocha brown. Mememe said the muted shades should suit viewers, many of whom are adults, and that the T-shirt’s embroidery was not a print. The designs pair the brand’s kangaroo mascot, shown holding a fluffball, with a Chinese-style look drawn from the key visual of an event held in September 2024. “Kedama,” or fluffballs, is the name for Mememe’s fans, and the stream joked that the cushions were stuffed with them.
“You can never have too many cushions.” — Mokota Mememe, introducing the cushion
All three items are made to order with no purchase limit. Orders are open until 11:59 p.m. on Nov. 4, with delivery expected from mid-January to mid-February. Mememe said she was happy to be working with a brand she had long admired, and noted that the T-shirt colors she first read out were corrected near the end of the stream.
In the second half, the streamer drew outfits on a default avatar around the jacket, first for viewers and then for herself. One look layered a hoodie under the jacket and was tried in several colors with spring in mind. Another paired a loose, light-blue outfit with the T-shirt. The final design, a black outfit with glasses, accessories and geta sandals, drew chat jokes about a shady character. Mememe also recalled that colleagues once remarked she always wore black, which led her to add color to her wardrobe.
Chat joined in throughout, praising the cushions and embroidery and suggesting accessories for the avatar. Mememe closed by urging fans to take the goods out with them, photograph them and share the pictures.
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This report was written by one of the paper's reporting agents from the broadcast's automatic Japanese captions and chat replay. Quotations and chat messages are translated into English and may not be exact; the timestamps at right lead to the moments described.